Winning money by answering questions, some netizens got thousands of dollars a week.

　　Answer the questions, pass the exam, and get 12 questions correctly, and you will be able to share the bonus with other winners! Summit, Cheese Superman, Million Winners, Million Heroes … … Recently, these knowledge quiz apps have brushed many people’s circle of friends, and some people have tasted the results and are complacent; Some people are crazy about it and gang up; Some people are dismissive and scoff.

　　The summit meeting alone can reach a maximum of nearly 600,000 people. Behind the popularity, more people question, what is the profit of such a "throwing money" quiz? How long will it last?

　　Hot: office white-collar group play

　　At 4 o’clock on the afternoon of January 11th, in the meeting room of an Internet company in the photoelectric park of Liangjiang New Area, before the weekly meeting, 11 employees stared at their mobile phones. At 5 o’clock, there will be a round of answering questions at the "Summit Meeting", with a prize of 50,000 yuan.

　　"Let’s start, let’s talk in groups!" At 4: 45, everyone couldn’t help but be excited and opened the APP. Someone said, "I’ve prepared three mobile phones, and I’m sure I can make it to the top this time!"

　　"What is the first word in most English test dictionaries? Who knows? " "I didn’t pass Band 4. Do you know?" "Come on, just ten seconds!" The first question stuck many people in the office … …

　　Xiao Jin, a staff member, said that everyone can answer questions together, and the collective wisdom is great! Inviting others to answer questions together can also increase one’s life (an opportunity to ask the wrong questions), and many colleagues in the company are "trapped" in this game. In the past two weeks, Xiaojin invited more than 30 colleagues, but only twice succeeded in winning the top prize and got a bonus of more than 30 yuan.

　　Experience: At least 200,000 people are online

　　What is the magic of these answering apps, occupying so many users so quickly? From January 10th, our reporter downloaded the popular "Rushing to the Top Conference" and "Cheese Superman" respectively to experience answering questions.

　　In the form of answering questions, the gameplay of each platform is basically the same. The questions are given by the host and answered by netizens online. There are 12 multiple-choice questions in each game, and those who get all the answers correctly within the specified time can divide the bonus.

　　After two days, 200,000 people took part in the least answer, and the bonus was at least 50,000 yuan. I didn’t get extra life by invitation code. Journalists who "fight alone" didn’t succeed once, and some friends only got 10 yuan’s reward.

　　These 12 questions are all-encompassing, and all of them should be answered quickly within 10 seconds. “‘ Failure is the mother of success ’ ‘ Mother ’ What does it mean? " "What does the idiom vanilla beauty mean?" "Which organ does earthworm rely on to get oxygen on the ground?" Such digressions abound.

　　In addition to the difficulty of the topic, what makes the respondents vomit is the failure of the live broadcast software of major platforms. Stuck and delay occur from time to time, which also leads to users dropping out.

　　"There is a question asking what is the default screen capture shortcut for iPhone7." Xiaojin said that he was using the iPhone7. At that time, he thought he was smart and tried every option. As a result, … … The phone crashed, and the hope of rushing to the top was ruined.

　　Response: "open up" if you can’t answer it.

　　This week’s game rankings show that the player who has accumulated the most bonuses this week has a bonus of more than 3,051.43 yuan, and the player ranked 100 has accumulated a bonus of 1,652.89 yuan. The total prize money accumulated in the list is up to 5159.74 yuan. This kind of achievement is simply "hanging up" for many participants.

　　So, is there really skill?

　　"Is there a group meeting at 9: 30 tonight?" "Cheese makes quick progress" … … In a QQ group called "Answering Mutual Assistance", at the beginning of each live answer, someone will send an answer quickly in the group. Thousands of messages a day, and "addicted" members are online for nearly 10 hours a day.

　　Player Ms. Bai said that in order to get the bonus, she and her colleagues formed a chat group of 20 people, nicknamed "Open Black Group". With several knowledgeable colleagues in the group, Ms. Bai had rushed to the top three times and accumulated more than 40 yuan.

　　Of course, there are other "tricks": searching for answers online within 10 seconds, answering questions by multiple mobile phones using live broadcast time difference, and spending 1 yuan online shopping for "resurrection opportunity" … …

　　Voice: Some people support and some people criticize.

　　Mr. Duan, a middle-level leader of an Internet company in Liangjiang New Area, said that all six "soldiers" under his command were "disarmed" by live answers, and the whole army was wiped out. For this form of game, Mr. Duan sneered: "It’s like someone throwing money on the rooftop, and a group of people blindly pick it up, and they have been busy for a whole day and picked up a dime."

　　Mr. Duan said that the prototype of this game came from an application called HQ abroad. In fact, this model is the "mobile version" of Q&A programs such as "Open the Door" and "One Stop to the End" in previous years. Let a large number of people pay blind attention to it, "delaying work and wasting time."

　　"It’s not for the money, it can broaden the knowledge." Ms. Bai, a staff member, said that answering questions can consolidate the knowledge she has learned before, enrich her knowledge, and cooperate with colleagues to play games, which can also enhance the relationship between colleagues.

　　Our reporter Jing Ran

　　■ Analysis

　　Mainly for traffic and users.

　　May "come and go in a hurry"

　　An industry insider engaged in software development in Photoelectric Park said that this kind of answering APP seems to be throwing money, and the ultimate goal is nothing more than competing for traffic and users.

　　In comparison, the customer acquisition cost of the live answering APP is very low. Some media have calculated that the "Rushing to the Top Conference" spent 100,000 yuan on the day of its official launch, which attracted nearly 300,000 people to participate, and the cost of obtaining customers was only a little more than 30 cents, far lower than that of major Internet companies.

　　In addition, the "resurrection" opportunity of this APP is an "invitation mechanism": as long as one user uses the invitation code, he can get the resurrection opportunity, which also gives the APP the means to spread and precipitate users quickly.

　　"Advertising is the profit model of Internet companies, and so is the live answer." According to insiders, with the live question-and-answer becoming a game for all, whether it is "title" or the host’s oral broadcast, the effect of advertising in this closed situation is expected.

　　However, some insiders believe that live answering questions is only a temporary need. Without continuous user demand, this business model is difficult to sustain, "coming in a hurry and going in a hurry".

　　Can you do these questions?

　　(Some topics of a live broadcast platform)

　　1. Which of the following is not Zhao Benshan’s apprentice?

　　1。 Song Xiaobao II. Small Shenyang 3. Yun-peng Yue

　　2. What is the capital of Switzerland?

　　1。 Zurich 2. Berne 3. Geneva

　　Third, the following "eat chicken" mode mobile game does not belong to Netease?

　　1。 Terminator 2. Judgment Day 2 Wilderness Operation

　　3。 Glorious mission

　　4. Which of the following stars didn’t marry China people?

　　1。 Chae Rim II. Choo Ja Hyun III. Tang Wei

　　5. Which of the following animals will not eat each other after mating?

　　1。 Mantis 2. Spider 3. slug

　　6. Which of the following well-known spring scenic spots has the lowest latitude?

　　1。 Baotu Spring II. Butterfly spring III. Shuihuoquan

　　7. Which of the following movies was not made by Disney?

　　1。 Plane Story II. Racing story

　　3。 Toy story

　　8. Which of the following Japanese cities once competed with Beijing to bid for the Olympic Games?

　　1。 Nagoya II. Osaka 3. Tokyo

　　9. In the American drama "The Big Bang Theory", which university does Sheldon work in?

　　1。 California Institute of Technology State University

　　2。 California Institute of Technology

　　3。 University of southern California

　　10. Which of the following animals has red blood?

　　1。 Sea crab ii. Earthworms 3. cuttlefish

　　11. Where does the loach collect oxygen on land?

　　1。 Intestines 2. Skin 3. nose

　　12. Which of the following works of Mr. Lu Xun was printed at the latest?

　　1。 Scream 2. Weeds 3. Wandering

Why is it so popular?

Wulitou+Japanese tucao+heavy taste+parody+good story = super popularity

　 　　"100,000 Cold Jokes" was originally a cartoon drawn by cartoonist Han Wu. Since June, 2010, it has been serialized on a sinister website, and its popularity has exploded, with a total of 1.5 billion network hits and 73 million readings. In July 2012, the cartoon was turned into an animated series, which was serialized and played on the video website. It was clicked more than 10 million times in three days. By the end of the first season, the number of online clicks reached 1 billion, and the average number of single episodes was over 90 million times. Whether you have a concept or not, these figures mean that they are very popular. So, how does it do it?

Almost all the main characters in 100,000 Cold Jokes are taken from other classic works.

　 　　This is first attributed to its nonsense style. Every episode of "Ten Lengs" cartoon is a spoof of other classic film and television works or popular elements on the Internet. Its main chapters are Hulu, Nezha, Pinocchio and Journey to the West, etc. The stories are closely related to the classic works involved in the title, or directly taken from them. Like the first episode of the first season, it tells the story of Nezha’s birth in the list of gods: Li Jing’s wife was pregnant for three years and gave birth to Nezha. Unexpectedly, he was born with an adult figure and was ugly. The author’s brain is wide open, which makes Li Jing redesign Nezha’s appearance like playing a computer game, so the latter becomes a monster with a face and a voice like a little girl, but with a huge figure and a very uncoordinated head and body.

　 　　Secondly, the success of "Ten Lengs" is also inseparable from its Japanese-style spit throughout the whole article. The main characters spit almost all the time. They complain about the illogical behavior of other characters and even the unreasonable plot design of the creator with exaggerated tone and extremely fast speech speed, which makes the lines become a kind of self-mockery of the creator, and self-mockery is a kind of advanced humor. Its source of nutrition is the Japanese cartoon "Funny Comics Day and Peace" which is popular on the Internet, and the latter draws on the talents known as Japanese cross talk. This form of comedy is usually performed by two people, one is responsible for playing the fool and the other is responsible for finding fault with anger. Although it is imitation, the content of Ten Lengs is original, and it is closely related to the growth experience and cultural background of young audiences in China, so it has regained its vitality.

　 　　Bad customs are also one of the reasons for the popularity of this series. Still taking the first episode of the first season as an example, after hearing the good news, Li Jing rushed into the delivery room and found that his wife had put a huge ball at the bedside, thinking it was a fetus. He was so angry that he was about to split the ball in half, but his wife stopped him, saying that it was just a nose excrement that she had been boring for more than three years. Another example is "Superman" in the first episode of the second season. The hero in the film is called "Shit Superman", and he can only become a superhero after shit. This evil custom is not limited to shit, but also the reproductive system: in the second episode of the second season, the protagonist must attack the weak position of dinosaurs to defeat them, and this weak position refers to the dinosaur’s "Little Tintin".

　 　　The film is also full of references, parody or ridicule to other media, including computer games, movies, TV dramas, advertisements, news programs and works of art … … Excavate is set to be 100% empty-handed, and every time he raises his sword and cuts people, he is always caught by others inexplicably. This refers to computer games. The stool superman can’t change because of constipation, so the creator immediately inserted an advertisement of "Jushuang brand" Kaisailu here; The key parts of the dinosaur are mosaiced, which is undoubtedly a "tribute" AV film. We might as well think that each episode of "100,000 Cold Jokes" is completed by quoting and piecing together, and there are not many purely original plots and characters in this work.

　 　　But this does not mean that "100,000 Cold Jokes" does not pay attention to stories. In fact, the reason why it can make people never tire of watching it depends on the story conflict hidden under the fancy packaging. Although an episode lasts only five minutes, it also follows the theory of Hollywood classic plays, putting the characters in a difficult position and letting them come out through their own efforts: Li Jing’s dilemma is that his wife gave birth to a monster; The dilemma of shit superman is that it can’t be pulled out. In the process of getting rid of the predicament, the protagonist will conflict with the external environment and other roles again and again. Conflict is the root of the story’s vitality and the key to shaping the characters.

Cold Dance, Li Shujie andHenry Lu

Who created 100,000 Cold Jokes?

Low-key original author+couple director+new company = high-profile works

　 　　At the movie premiere on December 28th, Han Wu, a cartoonist who has always kept a low profile and never appeared in public, quietly appeared and answered his long-puzzled fans’ gender questions. Judging only from his appearance and voice, this young man is tall and thin, and he is more shy than Lu Hengyu and Li Shujie, directors of dramas and movies. "100,000 Cold Jokes" was originally just his work, but the serialization of "Hulupian" stopped. Unexpectedly, after the serialization of "The End of the World" resumed, it gained a lot of popularity. There is an evil spirit and the idea of making it into a series cartoon.

　 　　Yaoqi is a comic sharing website launched in October 2009. Its full name is Yaoqi original comic DreamWorks, which belongs to Beijing April Star Network Technology Co., Ltd., which is a subsidiary of Shanda Network. Since its establishment, Yaoqi has always positioned itself as an Internet company. There is no comic book author in the company. It mainly obtains works through manuscripts and netizens’ contributions, and provides readers with all kinds of original comics such as fans, teenagers and girls. Cold Dance began to serialize comics in a sinister way by submitting a manuscript, and became the most popular star author of this website because of "100,000 Cold Jokes".

　 　　In 2012, the demon found Lu Hengyu and Li Shujie, whose animation works have been published. Both directors were born in 1980s, and graduated from the Central Academy of Fine Arts and the Animation Department of Shaanxi University of Science and Technology respectively. In 2006, Lu Hengyu made his feature film debut "Days in the Clouds" and met Li Shujie. They have worked in Chengdu Zhongxuan Digital, Beijing Huazang Guangming and Chengdu Katu Animation. In 2009, they collaborated on a series of short films "The City of Ivory", with Li Shujie as the director and Lu Hengyu as the screenwriter and producer. In 2012, Lu Hengyu and Li Shujie Studio was formally established to undertake the production of the drama version of 100,000 Cold Jokes, one episode per month, with the two co-writers and directors.

　 　 At present, the business of Lu Hengyu and Li Shujie Studios has been greatly expanded, no matter whether it is evil or not. There is a demon spirit that began to move to the mobile animation market, providing content to the animation bases of operators such as mobile and telecommunications, and launching APP applications. At the same time, it also made a further breakthrough in the adaptation of animation film and television drama, produced another animated drama series "Duannao", and plans to turn it into a movie. In addition, it also paid attention to the development of peripheral products, launched shirts, business cards, etc. around the brand of "100,000 jokes", and cooperated with the publishing house to publish comic books of "100,000 jokes". At the end of 2012, Lu Hengyu and Li Shujie cooperated with Tencent to launch the 50-episode animated film "Brother Dead" based on the comic book of the same name.

Big movie producers, second from right and third from right are crowdfunding project investors.

How are big movies made?

Crowdfunding+tripartite investment+advertising placement+resource replacement =0 cost

　 　 100,000 Cold Jokes is still directed by Lu Hengyu and Li Shujie, and it has been widely discussed since its preparation. This aspect is related to the large number of fans accumulated in comics and dramas, but it also benefits from its unique fund-raising method: crowdfunding. The so-called crowdfunding is to raise funds for the public. In March 2013, the crowdfunding project "100,000 Cold Jokes" was launched in roll call time, a professional crowdfunding website, becoming the first film crowdfunding project in China. By August of that year, the project had raised 1.37 million yuan from 5,533 people, and the production work started smoothly. Crowdfunding has also become a hot topic in the film industry that year.

　 　 However, more than 1 million yuan is far from enough to make a movie. Some media said that the production and publicity cost of this film was more than 30 million. Chen Hongwei, the producer of the film and Wanda Pictures, also revealed that crowdfunding is more like a marketing move for the film. Judging from the attention of its harvest, this marketing can be said to be successful. In fact, before the crowdfunding project was launched, Wanda Pictures, Yaoqi and Xuandong Communication had already raised funds. Through crowdfunding, they not only expanded the audience of the film, but also learned about the possible reaction of the market in advance. In addition, they also took the opportunity to convey such a message to the outside world: "Ten Lengs" is trendy, and even its financing methods are at the forefront of the times.

　 　 Advertising placement also brings a lot of money to the film. Suning.cn, Xiaomi Technology and China Merchants Bank all placed advertisements in the film. Compared with other films, the explicit degree of implanted advertisements in this film is staggering. In addition to showing the sponsoring brands in turn at the beginning of the film, the producer directly designed Xiaomi mobile phone and China Merchants Bank Card as the key props of the film, and the protagonist relied on them to save the world. In the course of the story, an advertisement for Suning Tesco was also unprecedented on the big screen. Like the drama version, the advertisement has become a funny stalk of this film. It is abrupt, but it makes sense, so it is easily accepted by the audience.

　 　 With the replacement of resources, "Ten Lengs" has also received publicity and ticketing support from Sina, Guevara, Blueport and other media platforms. Suning.cn also put advertisements in more than 50 office buildings in Beijing for this cooperation. Coupled with the high-priced new media copyright, the big movie "100,000 Cold Jokes" has already recovered its cost before it was released. With Wanda’s powerful distribution system, it is not a problem for the film to make a profit on New Year’s Day. The producer’s box office expectation is 100 million yuan, which is obviously a very pragmatic goal in this era when the box office is over 100 million yuan. However, for this small-budget production, it already means a rich profit return.

　

(Beijing) On January 27th, Calvin Automobile brand launch conference with the theme of "Make every kilometer better" was held in Beijing National Science and Technology Communication Center, and Calvin Automobile, a new energy commercial vehicle brand, was officially released. Guided by R.O.A.D, Calvin Automobile has built its brand strategy from corporate Responsibility, Optimization, Adventure to sustainable Development.
　
Calvin Automobile was jointly established by BAIC Foton, the largest commercial vehicle enterprise in China, Bosch Venture Capital, a subsidiary of Bosch, the world’s leading automotive technology and service provider, Boyuan Capital, Yihuatong, the first share of China’s hydrogen energy, and BAIC Investment, the head institution of industrial capital. Gather high-end scientific and technological resources and innovative elements, gather world-class talents, capital, technology and knowledge, and gain a deep insight into the industry trends and customer needs of new energy commercial vehicles. In the new era of the convergence of scientific and technological revolution and energy revolution, Calvin Automobile is committed to building an intelligent new energy-based vehicle platform architecture and new business ecology through new energy leading technology, creating value for global users, providing new energy solutions, and building a beautiful road of zero-carbon and sustainable development.

More than 500 guests from relevant government departments, industry associations, shareholders, strategic partners and media representatives attended the event and witnessed the release of Calvin Automobile brand. At the scene, Qin Zhidong, general manager of Calvin Automobile, gave a speech. Sun Fengchun, an academician of China Academy of Engineering and a professor at Beijing Institute of Technology, Professor Tsinghua University, Zhang Xiliang, a member of the National Expert Committee on Climate Change, Wang Weiliang, President of the Board of Directors of Bosch Intelligent Travel Group in China, and Karl Deppen, global director and head of Asian business of Daimler Truck Co., Ltd., respectively talked about their understanding of "beauty" and their future vision, and jointly discussed the strategic direction of industries and innovative enterprises in the era of global energy change, which also gave Calvin Automobile a good future development.

Science and technology leading ecological chain and Calvin automobile "make every kilometer better"
At the press conference, Calvin Automobile released a brand strategy covering enterprise positioning, mission, vision, product layout, core technology, business ecology, zero-carbon ecosystem planning of the whole value chain and carbon-neutral target design. Calvin Automobile brand will focus on the bright future of new energy technology leadership, user value creation and sustainable development, and strive to become an international enterprise with leading new energy technology, with innovative ability, competitive advantage and international influence. With the brand mission of "making every kilometer better", Calvin Automobile is committed to delivering intelligent vehicle services that exceed customers’ expectations, achieving leading platform technology and new energy technology, developing a new eco-business model with high intelligence, and building a sustainable green energy business system.

Calvin Automobile will lay out two technical routes of pure electric and hydrogen fuel cells, focusing on three platform products, such as VAN, light truck and heavy truck, to create a brand-new value, green and intelligent ultimate logistics vehicle product that meets the needs of urban logistics, urban agglomeration logistics and medium and long-distance trunk logistics scenes, with the product characteristics of light weight, high efficiency, long battery life, intelligence and high comfort. Qin Zhidong introduced that in the next three years, Calvin will launch three platform products, such as VAN, light truck and heavy truck, in domestic and overseas markets.
In order to achieve the leading position in vehicle platform technology and new energy technology, Calvin independently built the industry-leading Master architecture technology, focusing on breakthroughs and innovations in core technologies such as vehicle platform architecture, electronic and electrical architecture, fuel cell, hydrogen storage system, and Sandian. Calvin pioneered the cross-platform, extensible and highly heterogeneous centralized electronic and electrical architecture of commercial vehicles, developed industry-leading high-power hydrogen fuel cell engines and liquid hydrogen storage systems focusing on trunk transportation, and developed industry-leading new energy and intelligent technologies such as high-performance electric drive bridges.

Based on the creation of user value, Calvin Automobile attaches importance to market demand and user demand, actively explores the continuous innovation of business ecology, and provides users with an integrated new energy solution of vehicle, intelligent transportation capacity, charging facilities and energy management. Build a high-level intelligent new business ecosystem on the client side, explore and cultivate the use scenarios and needs of new energy commercial vehicles with partners and users on the market side, form customized product solutions on the sales side, provide intelligent vehicle ecological services on the service side, and create accurate and efficient service experiences for customers. At the same time, in the operation of new energy vehicles, Calvin will work with partners to build ecological services such as smart energy and smart transportation. According to Qin Zhidong, Calvin Automobile will uphold the attitude of openness and cooperation, cooperate with outstanding enterprises in various industries, jointly develop a more efficient and more innovative business model, and explore a new path of green and sustainable development.
　
Calvin Automobile will focus on user value, adhere to the business philosophy of "energy technology drives the progress of the times", and build a sustainable zero-carbon ecosystem of the whole value chain with the government, upstream and downstream partners and all sectors of society through the creation of zero-carbon supply chain, zero-carbon factory and zero-carbon products from the three dimensions of "car-chain-circle". Calvin will actively participate in the competition and cooperation in the global new energy market, promote the popularization and development of new energy, contribute to the global energy transformation and climate change response, and create a clean, green and sustainable future for mankind. Calvin Automobile promises to be carbon neutral in the whole value chain by 2040.

Green and low-carbon global consensus to create a better future for sustainable development
At the press conference, Calvin Automobile’s mission and brand vision of "making every kilometer better" with user value as the core were widely praised and resonated by professionals and scholars in various fields. Sun Fengchun, an academician of China Academy of Engineering and a professor at Beijing Institute of Technology, was full of expectations for Calvin Automobile brand in his speech, and also expressed appreciation for Calvin Automobile’s focus on new energy technologies. Academician Sun Fengchun expressed the hope that Calvin will make unremitting exploration in the core technologies, core components and logistics ecology of new energy while developing high-quality and high-performance new energy commercial vehicle products, so as to provide greener and more economical logistics solutions and bring more beauty to society and industry.

Karl Deppen, global director and head of Asian business of Daimler Truck AG, also welcomed the new brand Calvin. He believes that "the commercial vehicle industry needs to push the world forward, but it must be in a cleaner, healthier and more sustainable way." In the process of development, customer-oriented thinking mode is the key to the success of business strategy. Daimler truck is committed to developing carbon-neutral technology, realizing carbon-neutral production, and satisfying the diversified needs of customers by delivering zero-emission products. In the future, Daimler trucks will continue to create value for customers with colleagues including Calvin Motors, and jointly build zero-carbon green transportation.

At the same time, Calvin Automobile’s efforts in building zero-carbon green transportation have also been fully affirmed and supported by its partners. Wang Weiliang, President of the Board of Directors of Bosch Intelligent Travel Group in China, believes that hydrogen fuel cell commercial vehicles are the main application scenarios of fuel cell vehicles in China because of their advantages of heavy load, long battery life and high operational efficiency. Wang Weiliang introduced that in the future, Bosch will continue to use its experience and advantages in hydrogen power to help Calvin Automobile’s hydrogen fuel cell vehicle business, and work with Calvin and its partners to continuously explore more application scenarios, establish a hydrogen energy ecosystem, and promote the development of the whole industrial chain of hydrogen power to help "every kilometer is cleaner and more efficient".

"Road transport and logistics industries play a key role in changing the high-carbon socio-economic development mode and achieving global sustainable development. The low-carbon transformation of road transport and commercial vehicles is imminent, "said Zhang Xiliang, a professor of Tsinghua University and a member of the National Expert Committee on Climate Change. China’s innovative enterprises, represented by Calvin, have made breakthroughs in technological innovation, model innovation and ecological innovation around low-carbon logistics and new energy commercial vehicles, which will provide a "China plan" for carbon emission reduction in the global road transport and logistics industries and show China’s strength.

At the press conference, the brand logo of Calvin Automobile was officially unveiled. Among them, the creativity of the graphic logo comes from the leaves in nature. When the sun passes through the veins, the word "card" coincides with the veins, which means that Calvin absorbs natural energy and empowers the industry with low-carbon sustainable development through the transformation of new energy technology and scientific and technological ecology. The English logo "CAVAN" carries Calvin’s mission. The initial letter c stands for Carbon, which reflects the firm commitment to the development of low-carbon era; The suffix N stands for New Energy and Nature, which promotes the harmonious coexistence of green transportation and nature with new energy technology innovation and makes unremitting efforts for the sustainable development of the earth. AVA is the "3A" spirit of Calvin team — — The symbol of Advanced new energy technology, Advanced design concept and Advanced quality. Calvin Automobile should redefine the field of commercial vehicles with the "three first-class" standards, focus on new energy technology leadership, focus on user value creation, and focus on a bright future of sustainable development. Qin Zhidong introduced that under the blessing of new technology and service innovation, Calvin Automobile will not only be a "worry-free" money-making tool for logistics enterprises and drivers, but also a smart energy carrier for smart cities, green transportation and global energy transformation.

　As the festive season is approaching, Jinan carefully sorts out the key cultural activities, and plans to launch a series of IP brand activities of "literature+culture+cultural travel" to enrich the spiritual and cultural life of the citizens, create a strong festive atmosphere, continuously improve the satisfaction and gain of the general public tourists, and provide more rich choices for holiday travel. Let’s browse Jinan’s "literary calendar" together, walk into the colorful scene of literary and cultural activities, and experience a wonderful and happy life together!

1.2024 "sound of spring" New Year National Concert

Held at 19:30 on December 31st, 2023.

Venue: Shandong Provincial Grand Theatre

Highlights: The New Year National Concert brought by the Central National Orchestra on December 31st brought together many top domestic artists, such as conductor William Liu, pipa player Zhao Cong, huqin player Tang Feng and young flute and flute player Ding Xiaokui. Zhao Cong will perform the classic Chinese classical music "A Moonlit Night on a Spring River" and her pipa concerto "Fudi Tianchang" live, and Tang Feng will also bring his classic work "Dancing in the Clouds and Breeze". In addition, the women’s chamber orchestra "Lirenxing" and the men’s chamber orchestra "Qingshandu", which the orchestra made great efforts to build, will also appear in this concert, bringing new folk music performances with the national trend style to Shandong audiences. In the aspect of song selection, many classic tracks such as Yimeng Mountain Minor and Haohan Song with unique Shandong characteristics have been added.

2.2024 Shandong New Year Symphony Concert

Held at 19:30 on January 1, 2024.

Venue: Shandong Provincial Grand Theatre

Highlights: Big coffee gathering, bright stars. In this concert, Tang Muhai, a famous conductor of Chinese symphony orchestra and choir, Lv Siqing, Chen Jun, Song Siheng, Tian Jiaxin, Zhang Qianyuan, a young singer vilen, Zhuang Sheng Vocal Orchestra and young violinist Tang Susan, Chen Yimiao and Lv Liangjie were invited to present a concert full of innovation and vitality.

3. Magic theme party "Magic Academy"

-Celebrate the performance of the magic theme party in the Spring Festival.

Held at 15:00 on December 30th and 31st, 2023, and on February 13th and 14th, 2024 (the fourth and fifth day of Lunar New Year’s Day).

Venue: Performing Arts Hall of Shandong Provincial Grand Theatre

Highlights: Everyone is enthusiastic and eager to explore the secrets of the magical world and feel the charm brought by magic! Exquisite performance skills and incredible magical scenes will continue one after another, and magician Wu Wei will bring you a wonderful fantasy journey.

4. Immersive emotional management children’s drama "Magic Little Wooden Box"

Held on December 31st, 2023 (10:00) and January 1st, 2024 (10:00).

Venue: Jinan Children’s Art Theatre 4 1/2 Drama Space

5. Jinan Opera Huimin Performance Season-"Chinese New Year Peking Opera Concert"

Held at 19:30 on January 1, 2024.

Venue: Beiyang Grand Theatre

Highlights: At that time, all the outstanding actors of Jinan Peking Opera Theatre will be on the stage, singing brilliant famous passages, so that the majority of opera lovers can listen to classic genre aria and spend the festive season in the peaceful atmosphere of Beijing Opera and Beijing Rhyme.

6. The project of "Master Chuan Xi"-Cheng Pai’s famous drama "Suolinnang"

Held at 19:30 on January 1, 2024.

Venue: Beiyang Grand Theatre

Wonderful point of view: the storm outside the Spring and Autumn Pavilion, where the sadness breaks the loneliness. I saw a sedan chair through the curtain. I think it must be a wedding crossing the magpie bridge. When a good day is a good day, laugh, why do you shed tears? At this time, I understand that there are so many rich people in the world. There are occasional disappointments in life, so I advise you to listen to "Suolin Capsule" more often. The representative work of Cheng School, Suolinnang, has been performed for a long time and is deeply loved by the majority of opera fans. On January 1st, 2024, the "Master Chuan Xi" presented you with the unique charm of the Beijing Opera School!

7. Lu Opera "Long song is Beautiful"

-"Spring Lotus Award" The 9th New Plays Appraisal Exhibition in Jinan

Time: January 6, 2024 at 19:30.

Venue: Star Theater

Highlights: Based on the real historical background and with the help of drama creation, the drama restores the revolutionary course of Comrade Wang Jinmei as the founder of the Shandong Party Organization in the Communist Party of China (CPC) to the greatest extent, and shows the noble feelings of a great revolutionary from the perspectives of war friendship, mother-child love and marital love, which is touching. The overture is ups and downs, showing Comrade Wang Jinmei’s spirit of selfless struggle and brave sacrifice for the party, the people and the revolution; The curtain call song "Comrades in Arms" sang the true friendship of revolutionaries.

8. Laiwu Bangzi’s "The Fire of Love"

-"Spring Lotus Award" The 9th New Plays Appraisal Exhibition in Jinan

Held at 19:30 on January 12, 2024.

Venue: Laiwu Bangzi Performing Arts Theater

Highlights: Laiwu Bangzi’s "Farewell to the Fire" uses the vocal and passionate singing style of Laiwu Bangzi to tell the touching story of Yamako, a small blacksmith who joined the revolution during the war, and Eiko, his bride, from "forced marriage" to "caring for each other" to "dying together" and then "dying on the cliff", and writes a swing.

9. Musical "There is a river in front of my house"

Held at 19:30 on January 13th, 2024.

Venue: Star Theater

Highlights: The musical "There is a river in front of my house" is based on the "post-relocation era" in the beach area of the Yellow River. It tells the vivid story that Li Dandan, secretary of the Party Committee of Happy River Community, tried his best to solve problems and attract investment, and led the villagers to live and work in peace and contentment at home in order to let the people in the beach area "move out".

10. Exhibition of Laiwu Bangzi’s traditional classic plays and new plays.

—— "Drama Gathering Weekend and Winter Yue Laiwu" 2024 Jinan Opera Huimin Performance Season.

Held at 19:00 on January 5, 6, 12, 13, 19, 20, 26 and 27, 2024.

Venue: Laiwu Bangzi Performing Arts Theater

Highlights: Twelve classic dramas of Laiwu Bangzi, such as Zhao Liandai’s Borrowing Daughter, Mu Kezhai, Dragon and Phoenix Face, Tan Mei Case and Huilong Biography, are staged in turn, and the wonderful performances and authentic singing will make the fans and friends have a wonderful trick addiction.

11. "la la land" World Spring City Choir New Year Concert

Time: January 6, 2024 at 19:30.

Venue: Shandong Provincial Grand Theatre

Highlights: In two hours, the choir will perform several excellent works with different styles. These works are all well-known classic melodies, which popularize chorus art to the audience in full resonance.

12. "The return of the king is still romantic"-Richard Clayderman 2024 New Year Piano Concert

Time: January 6, 2024 at 19:30.

Venue: Shandong Provincial Grand Theatre

Highlights: The legend of Richard Clayderman is bound to shoulder everyone’s concern, and Richard Clayderman is no exception. Countless fans follow him, and countless younger generations also pay tribute to him in their own way. The calm charm of black and white keys and the ethereal notes beat far away, sketching out a period of wandering memories at his fingertips. Richard Clayderman China Piano Tour Concert, a legendary figure in the piano field in 2024, will take you through time and space to embrace the classics and enjoy the 40-year masterpiece.

13. "Drama Weekend Winter Yuequan City" Jinan Opera Huimin Performance Season Peking Opera Special Session

Held at 19:30 on January 12, 19 and 26, 2024.

Venue: Beiyang Grand Theatre

Highlights: The famous segments of traditional Peking Opera "Hu Jiazhuang" and "Female Interpretation" are staged in turn, which makes the majority of opera fans addicted to drama; Peking Opera performance artists will perform on the stage one after another, and perform famous passages of Mei Peking Opera such as Drunk Guifei, Farewell My Concubine and Mu Guiying.

14. The traditional Peking Opera "Shiro Visiting Mother"

Held at 19:30 on January 21st, 2024.

Venue: Shandong Provincial Grand Theatre

Highlights: The Beijing Opera "Shiro Visiting Mother" is not only an old opera with a long history, but also reflects the wisdom of many schools and famous artists since its birth more than 200 years ago. The play has reached a high level in text, singing, performance and emotional expression. Today, "Shiro Visiting Mother" is still widely spread, which shows that its artistic value and cultural background are very rich.

15. World classic pantomime Dumbo

Time: January 27th, 2024 (19:30) and January 28th (10:30).

Venue: Mahua FunAge Theater

Highlights: As mothers, we have always been children’s umbrellas, but have you ever thought about what children will do if their mothers are in danger one day? The live-action children’s drama Dumbo gives you the best interpretation. A good children’s drama not only has full positive energy, but also helps children learn to be brave and responsible, which will benefit them for life.

16. The world classic pantomime "Residents and Robbers in Cardamom Town"

Held on February 14th, 2024 (10:00) and February 15th, 2024 (10:00).

Venue: Jinan Children’s Art Theatre Baby Theatre

Highlights: Cardamom Town is a wonderful town, where there are plenty of bread and sausages, and there will be roses from Simmel, which is a world in the eyes of children and a utopia in the eyes of adults. It’s a paradise, a never-ending island, a paradise, and a beautiful world where time no longer flows. We never had it, but we always wanted to find it back.

17. The world classic pantomime "Three Little Pigs"

Held on February 23rd, 2024 (19:30) and February 24th, 2024 (10:30).

Venue: Mahua FunAge Theater

18. The stage play "Fifteen Days in Beijing"

Held at 19:30 on January 28th, 2024.

Venue: Shandong Provincial Grand Theatre

Highlights: Fifteen Days in Two Cities is based on a true history of Zhu Zhanji, the Ming Emperor Xuanzong. This 50-word description was turned into a ups and downs tense story by Ma Boyong, and the 2022 edition of the stage play Fifteen Days in Two Cities was adapted from this hot novel of the same name. The most attractive thing about "Fifteen Days in Two Beijing" is its ups and downs and exciting plots. In the nearly three and a half hours of stage presentation, this "speed and passion" across Nanjing to Beijing is vividly displayed in front of the audience. As one of the series of works of "IP Project of the New Classic of Chinese Theater", the 2022 version of the stage play "Fifteen Days in Beijing" was produced by caeg.

19. Que Hua Yu Ying

——2023 National Art College Landscape Painting Teaching and Creation Seminar and Teacher-student Works Exhibition "

Held from December 23rd, 2023 to February 29th, 2024.

Venue: Jinan Art Museum

Highlights: Since the first exhibition led by the Central Academy of Fine Arts in 2013, "Que Hua Yi Ying-2023 National Landscape Painting Teaching and Creation Seminar and Teacher-student Works Exhibition" has been successfully held in major art colleges across the country for nine times. This exhibition will display more than 500 outstanding landscape paintings from 35 art colleges and professional creative units across the country, which are large in quantity, large in scale and high in quality, and show the new exploration, new look and new achievements of landscape painting teaching and creation in art colleges and universities across the country.

20.2024 Spring Festival Evening in Quancheng

Held on February 6, 2024.

Venue: 1,000m2 studio hall of Jinan Radio and Television Station.

Highlights: The party will not only be broadcast live on the news comprehensive channel of Jinan Radio and Television Station, but also the new media platforms of Jinan Radio and Television, such as Jinan Net, Tianxia Quancheng News Client, Wireless Jinan, Dingdong FM and Quanyan Client, will be linked with the head media such as CCTV, Tik Tok, Aauto Quicker, Netease, Baijiahao, VideoNo. and Sina Weibo to construct an all-media matrix and broadcast live on the whole network.

21. The 15th Community Gala

Held from December 2023 to February 9, 2014.

Venue: Jinan’s major communities, Jinan Radio and Television Station’s 1000 square meters studio hall.

Highlights: "Community Gala" actively explores ordinary people’s stars, invites them to take the stage, tells the story of dream-chasing, and shares happiness and joy.

22.2024 Jinan Radio and TV Lantern Festival Joy Club

Time: February 1, 2024

Venue: 1,000m2 studio hall of Jinan Radio and Television Station.

Highlights: Through the unique program content of Quancheng, the party enriched the diverse interactive experience and presented a cultural feast with strong feelings and full highlights for Quancheng citizens.

23. Poetry recitation to commemorate Xu Zhimo’s birthday

Time: February 1, 2024

Venue: Bulgari Hotel, Jinan

24. "Village Night, Warm Village"

——2024 "Winter Village Evening" series activities in Jinan.

Held from the end of December to February 1, 2023.

Venue: rural gatherings in various districts and counties, scenic spots, cultural venues, cultural squares, etc.

25. "’the source of the river and the source of the pulse are sustainable’.

-The Third Calligraphy Exhibition of Shandong and Jinan Couplets Collecting Excellent Works "

Held from mid-January 2024 to early March 2024.

Venue: Shandong Cultural Center and Jinan Cultural Center.

26. Jitu Night School

Held from December 26, 2023 to March 2024.

Venue: Jinan Library and some Quancheng study rooms.

27. "Qin Qiong Blessing" Cultural Tourism Festival

Time: February 1, 2024 (twelfth lunar month)

Venue: Wulongtan Park

Highlights: This Qin Qiong Blessing Cultural Tourism Festival takes "Jinan, the hometown of Qin Qiong, as the theme, and it is divided into modules such as" Blessing, Giving Blessings and Getting Blessed ",aiming to show the loyalty, filial piety, righteousness, courage, faith and the civilization of Quancheng in Qin Qiong culture and Qin Qiong legacy, so as to make the history and culture deeply hidden in the city alive and let citizens and tourists celebrate the traditional festival in China.

28. The 41st Drum Dance Yangko Show

Held on February 23rd, 2024 (14th day of the first month).

Venue: Shanghe County National Fitness Center 　

Highlights: Shanghe Guzi Yangko has a history of more than 2,000 years, and it is an art form of folk singing and dancing for Qingfeng Harvest. Because of its large number of people, strong and vigorous dance skills and grand array, the drum yangko not only contains a heavy sense of history and culture, but also has a strong flavor of the times and distinctive local characteristics.

29. The Third Impression Jinan Quancheng Most Beautiful Lantern Festival

Held from December 29th, 2023 to March 11th, 2024.

Venue: Impression Jinan Spring World Quanyin Square

Highlights: At the event site, you can not only see the surprise appearance of the 100-meter dragon lantern, but also see the provincial intangible cultural heritage projects. The performance of "West Zhang Cun Hydrangea Lantern", dragon dance and wonderful dance are definitely a colorful and trendy lantern festival feast.

30.2024 Jinan Fangte New Year’s Eve Event

Time: December 30th, 2023-January 1st (15:00-21:00).

Venue: Jinan Fangte

Highlights: online celebrity artists, Yan value men’s group’s New Year’s Eve, bonfire disco surprise party, bears haunting Xuexiang Valley, romantic countdown to Leifeng Tower laser show, and sky surprise show.

31.2024 Jinan Sunac Cultural Travel New Year’s Music Party+Lighting Festival

Time: Open on the same day.

Venue: Jinan Rongchuang Paradise

Highlights: Fantasy Fairy Tale Castle and Millions of Stars are about to light up Jinan, and Golden Fantasy Night is coming! Five major theme light and shadow areas, more than 20 light and shadow punch points, step by step, step by step, and five cute dragons accompanying you, bringing you five kinds of blessings!

32. Qilu Xuexiang enjoys folk culture.

-Happy Valley Qilu Snow Culture Festival

Time: from now until February 29th, 2024.

Venue: Happy Valley

Highlights: The Cultural Festival focuses on traditional folk performances such as dragon dancing, yangko dance, canoeing, big-headed dolls, etc., and focuses on performances every day. Under the lively performances, tourists can enjoy the visual experience brought by traditional literature and art.

33. The 2nd Animal Forest Ice Adventure

Time: New Year’s Day during the Spring Festival.

Venue: Jinan Wildlife World

Highlights: The scenic spot has carefully built the "Animals Meet the Snow" Snow Park, set up banana boats, rolling, bowling and other recreational facilities, and regularly carry out parent-child ice and snow games every day. This winter, you can get close to nature and meet more than 4,000 exotic wild animals here, and you can also play in the snow park and meet the ice and snow.

34. Commemorating the 120th anniversary of Wang Xuetao’s birth.

—— Invitational Exhibition of Famous Flower and Bird Painters in Shandong Province

Time: from now until January 1, 2024.

Venue: Baotu Spring Scenic Area Wanzhu Park

35. Picture a century.

-Exhibition of Revolutionary Historical Works Collected by Shandong Art Museum

Time: New Year’s Day during the Spring Festival.

Venue: Exhibition Hall D1 of Shandong Provincial Art Museum

Highlights: Through combing, analyzing and studying more than 100 revolutionary historical works in the collection, the exhibition selects more than 40 representative works of Chinese painting, oil painting, printmaking, sculpture, watercolor (pastel), New Year pictures and comprehensive materials, and appreciates the classic works, interprets their artistic value, spreads the knowledge of party history, and artistically presents the story of the Communist Party of China (CPC)’s century-old struggle in the form of combining literature and pictures.

(Source: Jinan Propaganda)

　

Xinhua News Agency, Geneva, October 31 (Reporter Shan Lei) On October 31, FIFA announced that Saudi Arabian Football Association was the only football association to submit an application for hosting the 2034 Football World Cup before the deadline.

FIFA confirmed that it has received an application from Saudi Arabia to host the 2034 World Cup, and Saudi Arabia is the only country that has expressed its interest in hosting the 2034 World Cup.

Previously, FIFA had announced that the only application for hosting the 2030 World Cup was jointly submitted by the Football Associations of Morocco, Portugal and Spain. At present, these three countries have confirmed their willingness to bid. As the centenary celebration of the World Cup will be held in 2030, FIFA plans to hold a World Cup in Uruguay, Argentina and Paraguay, and these three countries have also confirmed their willingness to host the World Cup.

Like Morocco, Portugal and Spain, Saudi Arabia still needs to pass the FIFA audit. If these bidding countries can meet the requirements of FIFA and go through the whole bidding process, then FIFA will determine its right to host at the FIFA General Assembly at the end of 2024.

Photo: Li Ming

Table tennis is a "national sport" and an exercise "artifact" for people of all ages. Research shows that students’ eyesight has improved obviously after participating in table tennis training. Table tennis can also improve reaction ability and flexibility, which is beneficial to the heart, lungs, waist, shoulders and cervical vertebrae.

First, safety. Compared with other ball games, table tennis is light and fast, and the physical damage caused to the opponent after bouncing is almost zero. Football and basketball, which have direct physical confrontation, are more likely to hurt people. Therefore, table tennis is suitable for all ages.

Second, protect your eyes. Ping-pong balls come and go fast, and the landing point is near or far, or left or right. To judge accurately, the eyes must keep a close eye on the ball and the brain must judge at high speed, which has a good effect on adjusting vision. Primary and middle school students with heavy schoolwork often play table tennis, which can effectively improve the function of ciliary muscles and prevent myopia.

Third, strengthen the brain. It is helpful to prevent Alzheimer’s disease, delay cerebral arteriosclerosis in the elderly and maintain thinking and memory.

Fourth, strong body. Playing table tennis is aerobic exercise, which can exercise cardiopulmonary function and visceral system and improve basal metabolism.

Fifth, reduce rigidity. Playing table tennis can exercise the muscles that support the balance of the body, move the parts that are usually motionless, and relieve the symptoms of back pain or stiff shoulders. Although playing table tennis has many benefits, there are also taboos, especially for the elderly, we should pay attention to the following points:

Exercise fully and turn around to warm up. Wrist, elbow, shoulder, knee, ankle and other joints should be fully active before playing ball. Playing table tennis is the same as playing tennis, and there are many turns, so it is necessary to warm up by turning.

Calm down and control the intensity. Middle-aged and elderly people can also play table tennis, but it is best to focus on fitness and play less games, not to mention being upset because of winning or losing at one time. People with poor heart function should pay special attention to it regardless of strength.

Pay attention to the surroundings, deduct less and prevent more. The playing field should be smooth and free of obstacles, and be careful not to hit the back wall or baffle when hitting the ball backwards. Old people should defend more, smash less, and don’t save the ball too actively to avoid injury. ▲

Colorful, criss-crossing, the combination of light and shadow, beautiful beyond words!

Magnificent rivers and mountains, beautiful!

The colors are dazzling and shocking!

Colorful clouds, so beautiful!

The lake is quiet and the sun sets!

Colorful, just like oil painting!

The morning sun rises, new hope, new beginning!

Flying high, exciting!

Green land, sunshine and dense bamboo forests!

Dense forests, winding paths, what a fascinating place!

Blue sky, white clouds, endless grasslands, cattle and sheep grazing with their heads down, beautiful pictures!

A beautiful picture in the sunset glow!

Castle peak, green water, colorful Woods, beautiful natural scenery, what a desirable place!

Dear friends, if you also like nature, animals, plants and beautiful things; Like reading and writing, like beautiful scenery; Then pay attention to me, and have wonderful sharing every day!

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